50 Ways to Maximise Your Business Web Site

January 7, 2010 1. Your Business

Sign up to the Google and Truelocal business listings – they are free and will improve your local exposure no end!
Use Wordpress as a Content Management System and Blog
Make sure you blog on a regular basis – it is great for increasing unique content on your site.
Add your web site url to relevant Business Directories
Add [...]

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Are You Taking Advantage of the Title Tag SEO Element?

January 4, 2010 1. Your Business

You have a business web site that was developed a few years ago. Or, maybe you just spent a few thousand dollars getting your new site up and running. Now you are starting to learn a bit about Search Engine Optimisation (SEO) and why it is important that your site is built to be found [...]

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What Are Your 2010 Online Marketing Resolutions For Your Business?

January 1, 2010 1. Your Business

Another year rolls by and here we are in 2010! So, what New Year’s resolutions have you set for your online marketing efforts? Here are my three:
Develop more unique and useful content. By creating articles and blog posts that are of use to your site visitors you begin to develop loyalty and support from these [...]

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Google Page Rank Updated ~ 30 Dec 09

December 31, 2009 2. Web Presence

Google updated their Page Rankings for websites on or around 30 Dec 09 (I thought something had happened when I checked my Webmaster Tools Account and the number of back-links displayed had gone from 6 to 85!). This site, SEO simplicity, which is less than 1 month old was given a Page Rank of 2, [...]

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Why Your Business Web Site Needs to be Findable

December 29, 2009 1. Your Business

Why Your Business Web Site Needs to be Findable
View more presentations from SEO simplicity.

Slide Show Summary
Here are some slides from a presentation that I did recently. The slides show some interesting information on where the internet is today in terms of web pages indexed and searches conducted.
If you are not careful and don’t undertake even [...]

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Great Online Marketing Business Building Christmas Presents – Did You Get Them?

December 26, 2009 1. Your Business

So, how was your Christmas? Plenty to eat and drink? Lot’s of fun and games with the family? Great!
What about your presents?
Did you get that awesome unique quality content-generating software for your website? No, me neither.
Did you get a magic tool that builds high value back links to your web site while you’re asleep? Nope. [...]

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5 Things You Can Do To Promote Your Local Business…For Nothing!

December 23, 2009 1. Your Business

Whilst developing your online business web site so that you are generating quality traffic to your business website can take time, effort and a bit of money to achieve there are a number of things that you can do to kick-start the process and improve your online marketing. And best of all…they will cost you [...]

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Paying to Get to the Top of Google Search Results Page

December 19, 2009 1. Your Business

I spent yesterday afternoon talking to a local businessman in Brisbane about the Search Engine Optimisation work that I do. He told me that the only way to get to the top of the Google search engine results page was to pay them. He made it sound like the entire search engine concept had links [...]

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Organic SEO – Is It Good For The Environment?

December 19, 2009 2. Web Presence

When talking to clients I often use the term Organic SEO to describe part of the work that I am doing for them. Whilst I understand what I am talking about, my clients usually don’t! So here is a quick and dirty overview.

Wikipedia defines Organic SEO as;
Search engine optimization (SEO) is the process of improving [...]

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Is Posting Comments Still an Effective Link-Building Strategy?

December 11, 2009 2. Web Presence

Google just released a statement on how to avoid comment spam within your website, and the penalties you can expect if you engage in comment spam.
Their article gives advice on how you can avoid becoming the target of spammers; below is an extract:
Comments can be a really good source of information and an efficient way [...]

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